Watch and rate every Super Bowl commercial
Since 1989, USA TODAY Ad Meter has awarded the best commercial from the big game – and we need your help.
Sign up and rate every national commercial from the 2026 Super Bowl, from familiar favorites like Budweiser and Pepsi to AI and pharma start-ups. Budweiser won last year’s contest and was back with a patriotic ad this year features a Clydesdale horse and a bald eagle.
The cost for a Super Bowl ad topped $10 million for the first time in 2026 with the New England Patriots and Seattle Seahawks facing off at Levi’s Stadium.
Ad Meter: Help decide the best commercial
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